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What Goes Into a Creative Brief for an Animated Business Video?
For any creative project you do, you’ll be required to fill out a creative brief. This could be in the form of a questionnaire or maybe an interview, but at some point and in some way you’ll need to...
View ArticleProspector Trades Opts for Amazing Animation Over Tedious Text
One of the great things here at WizMotions is that we get to work with a variety of clients. From small businesses to established brands and from non-profits to educational institutions, we work with...
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How to Ensure Your Customer Service Keeps Up with Your Rapid Growth
You and your customers are now just a simple click away from each other in this increasingly connected world. But, you know who else is just a click away? Your competitors. If your customers suffer...
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6 Ways of Creating Business Videos & the Best Uses for Each One
As an intelligent business person, you already know you should be using video and have probably even looked into it by now or have already dipped your toes into the video pool with some initial forays....
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Promotion, Promotion, Promotion: Wait, What is This Blog Post About Again?
Having an explainer video made is just the first step in using one for your business. Once you get the thing made, you have to promote it so people will watch it. Skywriting the url of the video over...
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Animation Better Than Talking Head for Promoting New Brand Says CEO
Jim Owens When JobFormance CEO Jim Owens had to decide how he wanted to promote his new brand, the decision was easy: Animation. Working in the talent acquisition field, JobFormance does recruiting,...
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5 Video Landing Page Best Practices that Lead to Conversions
We’ve already discussed how having a video on your website is great for SEO because it increases average time spent on your website and lowers your bounce rate. And studies have found that videos can...
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Watch Your Email Marketing Click-Through Rate Skyrocket with Video
Email inboxes are messy, crowded places full of personal messages, spam, special offers, spam, forgotten subscriptions and spam. To stand out in this dishevelled pile of subject lines all vying for...
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How to Claw Your Way to the Top of YouTube’s Search Rankings
Among the many ways there are to promote your animated business video, simply being at the top of YouTube’s search rankings for a given keyword is one of the most effective ways. Being the second...
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Why an Animated Series is the Way to Go When Using Video for Your Business
Many of the business customers we have end up making more than one video. Usually, they make a video, see how well it performs and then opt to have another two, three or four made. But, it can be a...
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AI Company Hooks Client Interest with Animated Video
While the team at Diffeo wanted to give prospective clients a clear picture of what the company does, they also didn’t want to overwhelm those prospects with too much information. Being able to give a...
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How Video Can Help Businesses with their Internal Communications
We mostly think of video as a way of communicating with customers, but it is a valuable tool when communicating with employees, as well. This is especially true now more than ever as companies are not...
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Why You Should Use a Professional Voiceover Artist for Your Animated Video
When a company decides to have an explainer video made, sometimes they try to save money in certain areas. They might choose a less costly form of animation or opt for only a minute when they were...
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5 Things to Do When Soliciting Testimonials from B2B Customers
We all know that recommendations from friends and family, as well as customer reviews, heavily influence purchasing decisions for people. And while B2C businesses can rely on places like Yelp and...
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7 Steps to the Perfect Video Brainstorming Session
We talk a lot about how you should make your business video, what’s important to include in it, how to walk it through your company so it gets everyone on board and even how to fill out a creative...
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Facebook Marketing Trends You Need to Take Advantage of in 2018
It’s nearing the end of the year and that means it’s time for the obligatory “trends” articles to start popping up everywhere. Join us as we take a look at what trends 2018 holds for Facebook...
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An Even Dozen Social Media Tools Small Business Owners Should Know About
These 12 social media tools will make social media marketing infinitely easier. They are either free or only require a nominal fee to use (with one exception). None of them are total management tools...
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How to Use Reviews to Keep Your Business’ Online Reputation Impeccable
We recently spoke about how to solicit testimonials from B2B clients to help with your online reputation. Now, let’s switch gears and talk about the B2C crowd. When you deal directly with consumers,...
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6 Best Video Marketing Articles of 2017
Time to take a look back at the year that has gone by and check out the best, most informative and most useful articles about video marketing that can be found on this here internet. This crop of...
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Yet Another New Year’s Business Resolutions Blog Post
Okay, all together now … “Ugh, not another ‘resolutions’ blog post!” Yes, it’s another one to go with the millions of others already circulating online. [Paragraph about looking back on the outgoing...
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