How Excellent Product Photography and Videos Increase Conversions
Nothing frustrates online shoppers more than seeing a thumbnail or other small photo of a product and clicking on it to take a closer look only to see a grainy or blurry image pop up. Even if a photo...
View Article7 Stats About Video that Prove Your Brand Needs to Get that Camera Rolling
By now, you’re probably well aware that video is where it’s at when it comes to the internet. It’s almost mandatory nowadays that brands use video to get people’s attention. Whether you’re selling real...
View ArticleExperts Explain the Most Effective Way to Use Video on Your Website
We asked a group of marketing experts and small business owners to tell us what they believe is the most effective way to use video on their websites. The answers are varied and some of them are even...
View ArticleAre they Right? We Analyze Expert Predictions About Content Marketing in 2017
This video by the Mention media monitoring company from July 2016 looks ahead to the current year and asks content marketing experts what they predict for content marketing in 2017. Seeing as how...
View Article6 Best Video Sharing Sites (That Don’t Start with “Y”)
When it comes to video online, there is one site that people think of above all others: YouTube. You can probably also add Facebook in there now that the social media giant has fully embraced video....
View ArticleROI for Animated Videos Sky High for US, UK Businesses
Animated explainer videos can be used in pretty much any context as a fun way to illustrate a complex subject. Rather than just giving someone a block of text to read through or a talking head to look...
View ArticleYour Field Guide to YouTube Ads
How great YouTube ads are depends on which side of the marketing divide you’re on. If you’re an advertiser, they are a great way to reach your potential audience on the largest video sharing platform...
View ArticleHow to Shepherd a Video Project Through the Obstacle Course that is Your Company
One of the banes of big business is that, unlike small, agile businesses, there is a lot of bureaucracy to deal with. In a big, multi-level company, getting anything approved can seem like navigating...
View ArticleHow to Calculate the ROI on Your Animated Video
There is probably no more important acronym in business than ROI. Every cent a business spends should not only be accounted for, but should help bring in a greater amount of revenue. Your workforce is...
View ArticleKnow All Your Variables When Creating an Animated Video for Business,...
We have a fabulous team here at WizMotions. From project managers to script writers to animators and everyone in between, they all work hard at what they do and they’ve all honed their craft over years...
View Article4 Best Uses of Animation on YouTube
Animation is a superb storytelling device, as evidenced by countless classic cartoon movies. Whether you’re a Disney devotee, you grew up with the Looney Toons or you get animated about anime, you’ve...
View ArticleHow Videos Positively Impact Your Website’s SEO
When you think of SEO, videos might not immediately come to mind. After all, SEO is all about stuffing keywords onto pages and hoping you can trick the robots that run the internet into putting your...
View Article11 Small Business Marketing Tools You Need to Check Out as of Yesterday
By the time you’re finished reading this another 20 online marketing tools will have popped up to vie for your attention. It’s easy to get lost in the sea of marketing tools, so consider this post as a...
View ArticleAugustana College Appeals to Prospective Students & Employers Alike with...
One of the great things here at WizMotions is that we get to work with a large variety of clients. From small businesses just getting started to long established brands and from non-profits to...
View ArticleHow to Use Animation as an Effective Training Tool
If you’ve ever had a job, chances are you’ve watched a training video and had to prop your head up as it played. Or, you may have seen one of the hilarious old training videos from the ‘80s or ‘90s...
View ArticleAnimated Mobile Video: How to do it Right
Even if you haven’t seen any official statistics about it, you probably instinctively know the majority of people watch videos on a mobile device. That makes perfect sense. As the internet skews more...
View Article7 Common Explainer Video Mistakes that Hinder Conversions
If your company relies on explainer videos to act as a brand ambassador to your company, then that video needs to convert viewers into customers. A mediocre video simply won’t do. It’s got to be good...
View ArticleOregon State University Alumni Association Chooses Animation to Stand Out
One of the great things here at WizMotions is that we get to work with a large variety of clients. From small businesses just getting started to long established brands and from non-profits to...
View ArticleHow to Build Better Brand Awareness with Animated Explainer Videos
We’ve already gone over how animated explainer videos help you with SEO, help you with your training initiatives and help you increase conversions, but possibly the best thing they do is raise brand...
View Article4 Outrageous Small Business Promotional Tactics (That Actually Worked)
Small businesses have small budgets, so they have to be creative when promoting themselves. We, of course, always recommend animated explainer videos, but there are many other ways to promote a small...
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